The internal analysis and external of the company likewise can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• American Chemical Corp has an experience of about 140 years, making it possible for company to better carry out, in numerous situations.
• Nestlé's has existence in about 86 nations, making it a worldwide leader in Food and Drink Industry.
• American Chemical Corp has more than 2000 brand names, which increase the circle of its target customers. Famous brand names of American Chemical Corp include; Maggi, Kit-Kat, Nescafe, and so on
• American Chemical Corp has large amount of spending costs R&D as compare to its competitorsRivals making the company to launch introduce innovative ingenious nutritious healthy.
• After adopting its NHW Strategy, the business has done large amount of mergers and acquisitions which increase the sales growth and enhance market position of American Chemical Corp.
• American Chemical Corp is a widely known brand name with high consumer's commitment and brand name recall. This brand name loyalty of consumers increases the chances of simple market adoption of numerous brand-new brands of American Chemical Corp.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza service can offer an unfavorable signal to American Chemical Corp customers about their compromise over their core proficiency of healthier foods.
• The development I sales as compare to the company's financial investment in NHW Method are quite various. It will take long to alter the understanding of people ab out American Chemical Corp as a company offering healthy and healthy products.
Opportunities
• Introducing more health related items allows the company to record the marketplace in which consumers are quite conscious about health.
• Developing countries like India and China has largest markets worldwide. For this reason broadening the marketplace towards establishing nations can improve the American Chemical Corp company by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the company.
• Increased relationships with schools, hotel chains, dining establishments etc. can also increase the number of American Chemical Corp consumers. Teachers can advise their students to purchase American Chemical Corp items.
Threats
• Economic instability in countries, which are the prospective markets for American Chemical Corp, can develop a number of problems for American Chemical Corp.
• Shifting of items from typical to healthier, leads to additional expenses and can cause decrease business's profit margins.
• As American Chemical Corp has an intricate supply chain, for that reason failure of any of the level of supply chain can lead the company to deal with particular issues.
Exhibit F: SWOT Analysis
