The VRIO analysis of Akbank Credit Card Division Company is a broad variety analysis supplying the organization with a chance to get a viable competitive advantage versus its competitors in the food and drink industry, summarized in Exhibition I.
Valuable
The resources used by the Akbank Credit Card Division business are valuable for the business or not. Such as the resources like finance, human resources, management of operations and professionals in marketing. This are some of the crucial valuable factors of for the recognition of competitive benefit.
Rare
The valuable resources utilized by Akbank Credit Card Division are even unusual or costly. If these resources are commonly discovered that it would be easier for the rivals and the brand-new competitors in the industry to easily relocate competition.
Imitation
The imitation process is expensive for the rivals of Akbank Credit Card Division Company. It can be done just in two different strategies i.e. product duplication which is produced and made by Akbank Credit Card Division Company and launching of the substitute of the items with switching cost. This increases the threat of disturbance to the current structure of the market.
Organization
This part of VRIO analysis deals with the compatibility of the business to position in the market making efficient use of its valuable resources which are difficult to imitate. Regularly, the advancement of management is totally depending on the firm's execution technique and team. Thus, this polishes the skills of the company by time based upon the decisions made by company for the progression of its tactical capitals.
Exhibit I: VRIO Analysis
