With the deep analysis of the above options, it is advised that the business needs to select the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would enable the business to not only introduce new and ingenious items in the market it would also decrease the high expenses on R&D under alternative 2 and increase the revenue margins. It would enable the business to increase its share rates as well, as investors are willing to invest more in companies with substantial R&D spending and boost in the overall worth of the company.
Action and implementation Strategy
Strategy can be executed successfully by developing certain short-term in addition to long term plans. These plans might be as follows;
Short Term Plan (0-1 year)
• Under the short term strategy Adventurous Computer Games Inc Abridged need to carry out various activities to execute its NHW strategy efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to take a look at the core selling brand names, which generate most of its profits.
• Evaluate the present target audience along with the market segment which is not include in the business's circle.
• Evaluate the current financial data to measure the quantity that needs to be spent on the R&D and acquisitions.
• Analyze the prospective investors and their nature, i.e. do they want long term benefits (capital gain), or the desire early profits (dividend). It would let the company to understand that just how much amount should be invested in R&D.
Mid Term Plan (1-5 years)
• Obtain those organizations in which the company has possible experience to deal with. Acquire most favorable organizations with a strong dedication to health, to build the customer's understandings in the ideal instructions.
• Focus more on acquisitions than R&D to construct the base in the customer's mind about Adventurous Computer Games Inc Abridged worths and vision and to avoid potential threat of sunk cost.
Long Term Plan (1-10 years)
• Obtain companies with health in addition to taste aspect, as the base for the Adventurous Computer Games Inc Abridged as a business producing healthy items has actually been constructed under midterm strategy and now the business might move towards taste aspect too to comprehend the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the significant time to build new products.
