With the deep analysis of the above options, it is recommended that the company needs to select the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would enable the company to not only present new and ingenious items in the market it would also decrease the high expenditures on R&D under alternative 2 and increase the earnings margins. It would make it possible for the business to increase its share prices as well, as financiers are willing to invest more in companies with considerable R&D spending and increase in the total worth of the business.
Action and implementation Strategy
Technique can be carried out effectively by establishing specific short-term in addition to long term strategies. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short-term strategy What Business Can Learn From Nonprofits ought to carry out numerous activities to implement its NHW technique efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to examine the core selling brands, which create most of its revenue.
• Examine the existing target audience along with the market sector which is not consist of in the company's circle.
• Analyze the present financial information to measure the amount that should be spent on the R&D and acquisitions.
• Evaluate the prospective investors and their nature, i.e. do they desire long term benefits (capital gain), or the want early profits (dividend). It would let the business to know that how much quantity ought to be invested in R&D.
Mid Term Plan (1-5 years)
• Get those companies in which the business has possible experience to handle. Acquire most beneficial companies with a strong dedication to health, to construct the customer's understandings in the ideal instructions.
• Focus more on acquisitions than R&D to build the base in the customer's mind about What Business Can Learn From Nonprofits values and vision and to prevent possible risk of sunk cost.
Long Term Plan (1-10 years)
• Acquire companies with health as well as taste aspect, as the base for the What Business Can Learn From Nonprofits as a business producing healthy items has actually been constructed under midterm strategy and now the business might move towards taste aspect also to understand the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the significant time to build brand-new products.
