With the deep analysis of the above options, it is suggested that the company must choose the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would enable the business to not only introduce new and ingenious items in the market it would also lower the high expenses on R&D under alternative 2 and increase the earnings margins. It would make it possible for the business to increase its share prices as well, as investors want to invest more in companies with significant R&D costs and increase in the overall worth of the business.
Action and implementation Strategy
Method can be executed efficiently by establishing certain short-term in addition to long term strategies. These plans might be as follows;
Short Term Plan (0-1 year)
• Under the short-term strategy Users Guide To The General Management Course must perform different activities to execute its NHW technique effectively. These activities are as follows;.
• Get the audit of its brand portfolio done, to examine the core selling brand names, which generate most of its revenue.
• Analyze the existing target market in addition to the marketplace sector which is not consist of in the company's circle.
• Examine the present financial data to determine the amount that ought to be spent on the R&D and acquisitions.
• Analyze the prospective financiers and their nature, i.e. do they want long term benefits (capital gain), or the want early earnings (dividend). It would let the business to understand that just how much quantity should be spent on R&D.
Mid Term Plan (1-5 years)
• Acquire those companies in which the business has prospective experience to handle. Acquire most beneficial organizations with a strong dedication to health, to develop the customer's understandings in the right direction.
• Focus more on acquisitions than R&D to develop the base in the customer's mind about Users Guide To The General Management Course values and vision and to avoid possible risk of sunk expense.
Long Term Plan (1-10 years)
• Acquire companies with health along with taste element, as the base for the Users Guide To The General Management Course as a business producing healthy items has actually been constructed under midterm plan and now the business could move towards taste factor as well to grasp the consumers, which focus more on taste instead of health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to build brand-new items.
