The internal analysis and external of the company likewise can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• The Sushi Restaurant Industy Industry Note has an experience of about 140 years, enabling company to much better perform, in numerous circumstances.
• Nestlé's has presence in about 86 countries, making it a worldwide leader in Food and Drink Market.
• The Sushi Restaurant Industy Industry Note has more than 2000 brand names, which increase the circle of its target customers. These brand names consist of baby foods, pet food, confectionary items, drinks and so on. Famous brand names of The Sushi Restaurant Industy Industry Note consist of; Maggi, Kit-Kat, Nescafe, and so on
• The Sushi Restaurant Industy Industry Note has large amount of costs on R&D as compare to its rivals, making the business to release more ingenious and nutritious items. This development provides the business a high competitive position in long term.
• After adopting its NHW Method, the business has done big quantity of mergers and acquisitions which increase the sales growth and improve market position of The Sushi Restaurant Industy Industry Note.
• The Sushi Restaurant Industy Industry Note is a well-known brand name with high customer's loyalty and brand name recall. This brand name loyalty of consumers increases the opportunities of easy market adoption of different new brands of The Sushi Restaurant Industy Industry Note.
Weaknesses
• Acquisitions of those business, like; Kraft frozen Pizza company can provide a negative signal to The Sushi Restaurant Industy Industry Note consumers about their compromise over their core proficiency of healthier foods.
• The growth I sales as compare to the company's financial investment in NHW Technique are rather different. It will take long to alter the perception of individuals ab out The Sushi Restaurant Industy Industry Note as a company offering healthy and healthy items.
Opportunities
• Introducing more health associated products enables the company to record the marketplace in which customers are rather mindful about health.
• Developing nations like India and China has biggest markets on the planet. Expanding the market towards establishing countries can boost the The Sushi Restaurant Industy Industry Note service by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the company.
• Increased relationships with schools, hotel chains, restaurants and so on can also increase the number of The Sushi Restaurant Industy Industry Note customers. For example, teachers can advise their students to buy The Sushi Restaurant Industy Industry Note items.
Threats
• Financial instability in countries, which are the possible markets for The Sushi Restaurant Industy Industry Note, can produce several problems for The Sushi Restaurant Industy Industry Note.
• Shifting of items from normal to healthier, results in extra expenses and can lead to decline company's earnings margins.
• As The Sushi Restaurant Industy Industry Note has a complex supply chain, for that reason failure of any of the level of supply chain can lead the company to deal with particular issues.
Exhibit F: SWOT Analysis
