The internal analysis and external of the company likewise can be done through SWOT Analysis, summarized in the Exhibition F.
Strengths
• Tesla has an experience of about 140 years, making it possible for company to better carry out, in numerous circumstances.
• Nestlé's has existence in about 86 nations, making it a worldwide leader in Food and Beverage Industry.
• Tesla has more than 2000 brands, which increase the circle of its target customers. These brand names consist of infant foods, animal food, confectionary products, beverages and so on. Famous brands of Tesla consist of; Maggi, Kit-Kat, Nescafe, and so on
• Tesla has big amount of spending on R&D as compare to its rivals, making the company to introduce more innovative and nutritious products. This innovation offers the business a high competitive position in long term.
• After adopting its NHW Strategy, the business has actually done big amount of mergers and acquisitions which increase the sales development and improve market position of Tesla.
• Tesla is a widely known brand name with high customer's commitment and brand recall. This brand name commitment of customers increases the chances of easy market adoption of various new brand names of Tesla.
Weaknesses
• Acquisitions of those organisation, like; Kraft frozen Pizza service can offer a negative signal to Tesla consumers about their compromise over their core proficiency of healthier foods.
• The development I sales as compare to the company's investment in NHW Strategy are rather various. It will take long to change the perception of people ab out Tesla as a business selling healthy and nutritious products.
Opportunities
• Presenting more health associated products allows the company to record the marketplace in which customers are quite mindful about health.
• Developing nations like India and China has biggest markets in the world. Thus expanding the market towards developing countries can boost the Tesla service by increasing sales volume.
• Continue acquisitions and joint endeavors increases the marketplace share of the company.
• Increased relationships with schools, hotel chains, dining establishments and so on can also increase the variety of Tesla customers. For instance, teachers can advise their trainees to buy Tesla products.
Threats
• Economic instability in countries, which are the potential markets for Tesla, can develop several concerns for Tesla.
• Shifting of items from regular to healthier, leads to additional costs and can result in decrease company's profit margins.
• As Tesla has an intricate supply chain, for that reason failure of any of the level of supply chain can lead the business to deal with particular problems.
Exhibit F: SWOT Analysis
