The internal analysis and external of the company likewise can be done through SWOT Analysis, summed up in the Exhibit F.
Strengths
• Suitsupply Expanding Into China has an experience of about 140 years, allowing business to much better perform, in numerous situations.
• Nestlé's has existence in about 86 countries, making it an international leader in Food and Drink Market.
• Suitsupply Expanding Into China has more than 2000 brand names, which increase the circle of its target customers. Famous brands of Suitsupply Expanding Into China include; Maggi, Kit-Kat, Nescafe, etc.
• Suitsupply Expanding Into China has large amount of spending costs R&D as compare to its competitorsRivals making the company business launch more innovative ingenious nutritious productsItems
• After embracing its NHW Technique, the business has done large amount of mergers and acquisitions which increase the sales development and improve market position of Suitsupply Expanding Into China.
• Suitsupply Expanding Into China is a well-known brand with high customer's loyalty and brand name recall. This brand loyalty of customers increases the possibilities of easy market adoption of numerous new brands of Suitsupply Expanding Into China.
Weaknesses
• Acquisitions of those company, like; Kraft frozen Pizza organisation can offer an unfavorable signal to Suitsupply Expanding Into China clients about their compromise over their core competency of healthier foods.
• The growth I sales as compare to the company's investment in NHW Strategy are rather various. It will take long to alter the perception of individuals ab out Suitsupply Expanding Into China as a company selling healthy and healthy items.
Opportunities
• Presenting more health associated items allows the business to record the market in which customers are rather conscious about health.
• Developing nations like India and China has largest markets worldwide. Broadening the market towards developing countries can improve the Suitsupply Expanding Into China company by increasing sales volume.
• Continue acquisitions and joint ventures increases the market share of the company.
• Increased relationships with schools, hotel chains, restaurants and so on can also increase the variety of Suitsupply Expanding Into China customers. For example, instructors can recommend their trainees to buy Suitsupply Expanding Into China items.
Threats
• Economic instability in nations, which are the potential markets for Suitsupply Expanding Into China, can create a number of issues for Suitsupply Expanding Into China.
• Shifting of items from normal to healthier, leads to additional expenses and can result in decrease business's revenue margins.
• As Suitsupply Expanding Into China has an intricate supply chain, therefore failure of any of the level of supply chain can lead the company to face particular problems.
Exhibit F: SWOT Analysis
