With the deep analysis of the above alternatives, it is advised that the company ought to select the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would enable the business to not only present brand-new and innovative products in the market it would also decrease the high expenses on R&D under alternative 2 and increase the earnings margins. It would make it possible for the company to increase its share rates also, as financiers want to invest more in business with considerable R&D spending and increase in the total worth of the business.
Action and implementation Strategy
Technique can be executed effectively by establishing particular short term as well as long term strategies. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short-term strategy Managing Without Managers need to perform different activities to implement its NHW technique efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to analyze the core selling brand names, which produce most of its revenue.
• Examine the existing target market as well as the marketplace sector which is not consist of in the business's circle.
• Analyze the existing financial information to determine the quantity that needs to be spent on the R&D and acquisitions.
• Analyze the possible investors and their nature, i.e. do they desire long term advantages (capital gain), or the desire early profits (dividend). It would let the company to understand that just how much quantity needs to be invested in R&D.
Mid Term Plan (1-5 years)
• Obtain those organizations in which the business has prospective experience to handle. Get most favorable organizations with a strong dedication to health, to develop the consumer's perceptions in the ideal direction.
• Focus more on acquisitions than R&D to develop the base in the consumer's mind about Managing Without Managers worths and vision and to prevent prospective threat of sunk cost.
Long Term Plan (1-10 years)
• Get organizations with health along with taste aspect, as the base for the Managing Without Managers as a business producing healthy items has been developed under midterm plan and now the company could move towards taste aspect also to comprehend the consumers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to construct brand-new products.
