With the deep analysis of the above alternatives, it is recommended that the company should select the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would allow the company to not only introduce new and innovative items in the market it would also lower the high expenses on R&D under alternative 2 and increase the profit margins. It would allow the company to increase its share prices too, as investors want to invest more in business with substantial R&D spending and boost in the overall worth of the business.
Action and implementation Strategy
Technique can be carried out effectively by establishing specific short term in addition to long term strategies. These strategies could be as follows;
Short Term Plan (0-1 year)
• Under the short-term plan Errors In Social Judgment Implications For Negotiation And Conflict Resolution Part 2 need to carry out various activities to execute its NHW technique effectively. These activities are as follows;.
• Get the audit of its brand portfolio done, to analyze the core selling brands, which produce the majority of its revenue.
• Examine the current target market as well as the marketplace sector which is not consist of in the company's circle.
• Evaluate the existing financial information to determine the quantity that needs to be invested in the R&D and acquisitions.
• Evaluate the prospective financiers and their nature, i.e. do they want long term benefits (capital gain), or the want early profits (dividend). It would let the company to know that just how much amount should be invested in R&D.
Mid Term Plan (1-5 years)
• Acquire those companies in which the company has prospective experience to deal with. Obtain most favorable companies with a strong dedication to health, to build the client's perceptions in the best instructions.
• Focus more on acquisitions than R&D to construct the base in the consumer's mind about Errors In Social Judgment Implications For Negotiation And Conflict Resolution Part 2 worths and vision and to avoid potential risk of sunk expense.
Long Term Plan (1-10 years)
• Get companies with health along with taste element, as the base for the Errors In Social Judgment Implications For Negotiation And Conflict Resolution Part 2 as a company producing healthy items has actually been built under midterm plan and now the business might move towards taste aspect too to grasp the consumers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the substantial time to build brand-new products.
