The internal analysis and external of the company also can be done through SWOT Analysis, summed up in the Display F.
Strengths
• Eric Wood B has an experience of about 140 years, allowing company to better perform, in various circumstances.
• Nestlé's has presence in about 86 countries, making it a global leader in Food and Beverage Industry.
• Eric Wood B has more than 2000 brands, which increase the circle of its target consumers. Famous brand names of Eric Wood B include; Maggi, Kit-Kat, Nescafe, and so on
• Eric Wood B has large big of spending on R&D as compare to its competitors, making the company to launch introduce innovative ingenious nutritious healthy.
• After adopting its NHW Technique, the company has done big quantity of mergers and acquisitions which increase the sales development and improve market position of Eric Wood B.
• Eric Wood B is a widely known brand name with high customer's loyalty and brand recall. This brand name commitment of consumers increases the opportunities of easy market adoption of numerous new brands of Eric Wood B.
Weaknesses
• Acquisitions of those company, like; Kraft frozen Pizza company can offer an unfavorable signal to Eric Wood B consumers about their compromise over their core proficiency of much healthier foods.
• The development I sales as compare to the business's financial investment in NHW Technique are rather different. It will take long to alter the understanding of people ab out Eric Wood B as a business selling healthy and nutritious products.
Opportunities
• Presenting more health related items allows the company to catch the market in which customers are rather mindful about health.
• Developing countries like India and China has largest markets worldwide. Expanding the market towards establishing nations can boost the Eric Wood B business by increasing sales volume.
• Continue acquisitions and joint ventures increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, restaurants and so on can likewise increase the number of Eric Wood B consumers. For instance, instructors can recommend their trainees to buy Eric Wood B products.
Threats
• Economic instability in countries, which are the possible markets for Eric Wood B, can produce numerous problems for Eric Wood B.
• Shifting of products from regular to much healthier, results in additional expenses and can result in decrease business's profit margins.
• As Eric Wood B has a complicated supply chain, therefore failure of any of the level of supply chain can lead the business to face particular problems.
Exhibit F: SWOT Analysis
