The analysis used to determine the position of company in the market is done by using PESTLE analysis, given up Exhibition A. Eric Wood B works under the guidelines and regulations directed by federal government and food authority. The business is more focused on its services and products to make sure about the product quality and safety. This analysis will help in comprehending environment of external market in the worldwide food and drink industries. (Parera, 2017).
Political.
The political impact on the business is greatly affected by the federal government laws and regulations. In efforts to produce good food, Eric Wood B is changing the requirements of food and drink production.
Economic.
Initiation of the business where the capital income of each individual matters for the increased net sale as this varies country-to-country. The economy of the Eric Wood B Business in U.S. is growing year by year with variable products launch particularly focusing on the nutritional food for babies.
Social.
The social environment continues changing with respect to time like the attitude of the customer as well as their lifestyles. Any services or product of any business can not achieve success till the business is not worried about the living system of the customer. Eric Wood B is taking measures to satisfy its objectives as the world remains in search of healthy and yummy food.
Technological.
In the development of company, tactical steps are somewhat obligatory. Eric Wood B is one of the top well-known international firm and by time it purchases various departments to take its items to brand-new level. Eric Wood B is investing more on its R&D to make its products healthier and healthy supplying consumers with health advantages.
Legal.
There is no such impact of legal factors of Eric Wood B as it is more worried over its laws and policies.
Environmental.
Eric Wood B, in terms of environmental effect is devoted to operate in eco-friendly environment with conservation of the natural resources and energy. As due to the manufacturing of bigger variety of items there might be a hazard if the resources used are recyclable or not.
Exhibit A: PESTEL Analysis
