The internal analysis and external of the business likewise can be done through SWOT Analysis, summed up in the Display F.
Strengths
• Delta Airlines has an experience of about 140 years, enabling business to much better carry out, in numerous scenarios.
• Nestlé's has presence in about 86 nations, making it a global leader in Food and Beverage Industry.
• Delta Airlines has more than 2000 brand names, which increase the circle of its target consumers. Famous brand names of Delta Airlines consist of; Maggi, Kit-Kat, Nescafe, and so on
• Delta Airlines has large amount quantity spending costs R&D as compare to its competitorsRivals making the company business launch introduce innovative ingenious nutritious productsItems
• After embracing its NHW Strategy, the company has done big amount of mergers and acquisitions which increase the sales growth and enhance market position of Delta Airlines.
• Delta Airlines is a well-known brand name with high customer's loyalty and brand name recall. This brand commitment of consumers increases the opportunities of simple market adoption of different new brands of Delta Airlines.
Weaknesses
• Acquisitions of those service, like; Kraft frozen Pizza company can give an unfavorable signal to Delta Airlines consumers about their compromise over their core proficiency of healthier foods.
• The growth I sales as compare to the business's financial investment in NHW Method are quite different. It will take long to alter the understanding of people ab out Delta Airlines as a business selling healthy and nutritious products.
Opportunities
• Presenting more health related products makes it possible for the company to record the marketplace in which consumers are quite conscious about health.
• Developing nations like India and China has largest markets worldwide. Broadening the market towards developing nations can improve the Delta Airlines service by increasing sales volume.
• Continue acquisitions and joint endeavors increases the marketplace share of the business.
• Increased relationships with schools, hotel chains, restaurants etc. can also increase the number of Delta Airlines consumers. For example, teachers can suggest their students to buy Delta Airlines items.
Threats
• Economic instability in countries, which are the prospective markets for Delta Airlines, can develop several problems for Delta Airlines.
• Shifting of items from typical to healthier, results in additional costs and can cause decline business's earnings margins.
• As Delta Airlines has a complicated supply chain, for that reason failure of any of the level of supply chain can lead the business to face certain issues.
Exhibit F: SWOT Analysis
