The VRIO analysis of Colgate Palmolive Company Business is a broad variety analysis providing the organization with a possibility to obtain a feasible competitive advantage against its rivals in the food and beverage market, summarized in Exhibition I.
Valuable
The resources used by the Colgate Palmolive Company company are valuable for the company or not. Such as the resources like financing, human resources, management of operations and professionals in marketing. This are some of the essential valuable factors of for the identification of competitive advantage.
Rare
The important resources used by Colgate Palmolive Company are even unusual or pricey. If these resources are commonly found that it would be simpler for the rivals and the new competitors in the industry to easily relocate competitors.
Imitation
The replica procedure is pricey for the competitors of Colgate Palmolive Company Business. It can be done just in two different strategies i.e. item duplication which is produced and produced by Colgate Palmolive Company Business and launching of the replacement of the items with switching expense. This increases the threat of disturbance to the recent structure of the market.
Organization
This part of VRIO analysis handle the compatibility of the business to position in the market making productive usage of its important resources which are difficult to mimic. Regularly, the development of management is completely depending on the firm's execution strategy and group. Thus, this polishes the abilities of the firm by time based on the choices made by firm for the progression of its strategic capitals.
Exhibit I: VRIO Analysis
