The internal analysis and external of the company also can be done through SWOT Analysis, summed up in the Display F.
Strengths
• Colgate Palmolive Company has an experience of about 140 years, making it possible for company to much better carry out, in different situations.
• Nestlé's has presence in about 86 countries, making it a worldwide leader in Food and Drink Industry.
• Colgate Palmolive Company has more than 2000 brands, which increase the circle of its target customers. Famous brand names of Colgate Palmolive Company include; Maggi, Kit-Kat, Nescafe, etc.
• Colgate Palmolive Company has large amount quantity spending on R&D as compare to its competitorsRivals making the company to launch introduce innovative and nutritious products.
• After embracing its NHW Method, the company has done big quantity of mergers and acquisitions which increase the sales growth and improve market position of Colgate Palmolive Company.
• Colgate Palmolive Company is a well-known brand with high consumer's commitment and brand name recall. This brand commitment of customers increases the possibilities of simple market adoption of various new brands of Colgate Palmolive Company.
Weaknesses
• Acquisitions of those business, like; Kraft frozen Pizza business can provide an unfavorable signal to Colgate Palmolive Company consumers about their compromise over their core proficiency of much healthier foods.
• The development I sales as compare to the business's investment in NHW Method are rather various. It will take long to change the understanding of people ab out Colgate Palmolive Company as a business selling healthy and healthy products.
Opportunities
• Introducing more health associated items makes it possible for the business to record the market in which consumers are rather conscious about health.
• Developing countries like India and China has largest markets on the planet. Broadening the market towards establishing nations can enhance the Colgate Palmolive Company service by increasing sales volume.
• Continue acquisitions and joint endeavors increases the marketplace share of the company.
• Increased relationships with schools, hotel chains, restaurants etc. can likewise increase the number of Colgate Palmolive Company customers. Instructors can suggest their trainees to buy Colgate Palmolive Company items.
Threats
• Financial instability in countries, which are the possible markets for Colgate Palmolive Company, can produce several problems for Colgate Palmolive Company.
• Shifting of items from typical to much healthier, leads to extra costs and can lead to decline business's revenue margins.
• As Colgate Palmolive Company has a complex supply chain, for that reason failure of any of the level of supply chain can lead the company to deal with particular problems.
Exhibit F: SWOT Analysis
