The analysis used to measure the position of company in the market is done by using PESTLE analysis, given in Exhibition A. Beta Golf works under the guidelines and regulations directed by government and food authority. The company is more focused on its items and services to make sure about the item quality and security.
Political.
The political effect on the business is greatly influenced by the federal government laws and policies. In efforts to make excellent food, Beta Golf is changing the standards of food and beverage manufacturing.
Economic.
Initiation of the business where the capital earnings of each individual matters for the increased net sale as this differs country-to-country. The economy of the Beta Golf Company in U.S. is growing year by year with variable products launch especially concentrating on the nutritional food for infants.
Social.
The social environment keeps on changing with regard to time like the mindset of the customer along with their way of lives. Any service or product of any company can not be successful up until the business is not worried about the living system of the consumer. Beta Golf is taking procedures to fulfill its goals as the world is in search of healthy and yummy food.
Technological.
In the advancement of service, tactical procedures are rather mandatory. Beta Golf is among the top well-known international company and by time it purchases different departments to take its products to new level. Beta Golf is spending more on its R&D to make its products much healthier and nutritious providing consumers with health benefits.
Legal.
There is no such impact of legal aspects of Beta Golf as it is more worried over its laws and regulations.
Environmental.
Beta Golf, in terms of environmental impact is devoted to operate in environmentally friendly environment with conservation of the natural resources and energy. As due to the production of bigger number of products there might be a risk if the resources used are recyclable or not.
Exhibit A: PESTEL Analysis