With the deep analysis of the above options, it is recommended that the company must select the alternative 3 in order to maintain a competitive position in the long run. As the alternative 3 would allow the company to not only present new and ingenious items in the market it would also reduce the high expenditures on R&D under alternative 2 and increase the revenue margins. It would allow the company to increase its share prices also, as financiers are willing to invest more in companies with substantial R&D spending and increase in the overall worth of the business.
Action and implementation Strategy
Strategy can be carried out efficiently by developing particular short term in addition to long term plans. These strategies might be as follows;
Short Term Plan (0-1 year)
• Under the short term plan Streamline The Abc Of A Merger B Building The New Organization ought to carry out different activities to implement its NHW method efficiently. These activities are as follows;.
• Get the audit of its brand portfolio done, to examine the core selling brands, which produce the majority of its earnings.
• Analyze the present target audience as well as the marketplace section which is not include in the business's circle.
• Evaluate the present financial data to determine the amount that must be spent on the R&D and acquisitions.
• Analyze the prospective investors and their nature, i.e. do they desire long term benefits (capital gain), or the desire early revenues (dividend). It would let the company to understand that just how much amount should be spent on R&D.
Mid Term Plan (1-5 years)
• Obtain those organizations in which the business has prospective experience to handle. Get most favorable organizations with a strong commitment to health, to build the customer's perceptions in the best direction.
• Focus more on acquisitions than R&D to develop the base in the customer's mind about Streamline The Abc Of A Merger B Building The New Organization worths and vision and to prevent possible risk of sunk cost.
Long Term Plan (1-10 years)
• Get companies with health along with taste factor, as the base for the Streamline The Abc Of A Merger B Building The New Organization as a business producing healthy products has actually been constructed under midterm plan and now the business might move towards taste aspect also to grasp the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the significant time to build brand-new products.
