With the deep analysis of the above alternatives, it is suggested that the company must select the alternative 3 in order to keep a competitive position in the long run. As the alternative 3 would allow the business to not only introduce new and ingenious items in the market it would also minimize the high expenditures on R&D under alternative 2 and increase the revenue margins. It would make it possible for the business to increase its share rates too, as financiers are willing to invest more in companies with considerable R&D spending and boost in the overall worth of the business.
Action and implementation Strategy
Technique can be carried out efficiently by establishing certain short term as well as long term plans. These plans could be as follows;
Short Term Plan (0-1 year)
• Under the short-term plan Case Analysis Xo Communications Answers need to carry out various activities to execute its NHW method effectively. These activities are as follows;.
• Get the audit of its brand name portfolio done, to analyze the core selling brands, which create the majority of its profits.
• Analyze the existing target audience in addition to the marketplace segment which is not consist of in the company's circle.
• Evaluate the current financial data to measure the quantity that should be spent on the R&D and acquisitions.
• Analyze the prospective investors and their nature, i.e. do they desire long term benefits (capital gain), or the desire early profits (dividend). It would let the business to understand that just how much amount must be invested in R&D.
Mid Term Plan (1-5 years)
• Get those organizations in which the company has potential experience to handle. Get most favorable companies with a strong dedication to health, to construct the client's perceptions in the right instructions.
• Focus more on acquisitions than R&D to develop the base in the consumer's mind about Case Analysis Xo Communications Answers worths and vision and to prevent prospective risk of sunk expense.
Long Term Plan (1-10 years)
• Acquire organizations with health along with taste aspect, as the base for the Case Analysis Xo Communications Answers as a business producing healthy items has been built under midterm strategy and now the business might move towards taste factor as well to comprehend the customers, which focus more on taste rather than health.
• Be more aggressive towards R&D than the acquisitions, as it is the considerable time to construct new items.
